Krispy Kreme Limited-Time Offers

The Ask: Keep Krispy Kreme top of mind all year long with content that drives excitement and store traffic.
The Idea: Turn every limited-time offering into a moment worth sharing—whether it’s tied to a brand collab or a seasonal drop.
What We Made: Short-form content and visuals that launched with each new LTO, including brand partnerships with Biscoff, Twix, and Cinnamon Toast Crunch, along with holiday and event-driven drops like Valentine’s Day, Halloween, and St. Patrick’s Day.
Why It Worked: Each launch felt timely and fresh. The content kept fans coming back—and gave them something new to crave.

Role: Creative Direction, Campaign Concepting, Social Strategy, Short-Form Content Development